Official: Trek-Segafredo become Trek-Lidl from 30th June onwards

The news had been out for a while, but have now been confirmed. On the 30th of June Trek-Segafredo becomes Trek-Lidl, changing on the eve of the Tour de France where the new equipment will first be used.

This change will apply to both men's and women's teams. “Part of our mission is to provide incredible hospitality to our customers and it’s clear that Lidl shares the same mindset,” John Burke, president of Trek, said in a press release. “We’re looking forward to working closely together to build the best cycling teams in the world while also inspiring more people to get on bikes.”

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Introducing Lidl-Trek 👋 Racing in WorldTour pelotons from June 30 Read more: bit.ly/intro-lidl-trek

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