We're thrilled to announce our new partnership: @GroupamaFDJ and Wilier Triestina bond together for the upcoming seasons. Let the journey begin. Stay tuned! Check the link for more information ➡️ bit.ly/46KqVFe #lovemywilier #RaiseTheBar
Groupama - FDJ replace Lapierre with Wilier Triestina as bike sponsor
CyclingWednesday, 06 December 2023 at 17:30
After a partnership spanning 22 years, Groupama - FDJ and Lapierre Bikes have parted ways ahead of the start of the 2024 season. It has now been announced who will replace Lapierre at the French-based team.
Next year, the likes of David Gaudu, Lenny Martinez, Valentin Madouas and the rest of the riders will be rolling around on bikes supplied by Wilier Triestina. “We are delighted to announce the start of a new era for Wilier Triestina. As of 1 January 2024, Groupama-FDJ Cycling Team will be racing on our bikes as part of a new multi-year technical sponsorship agreement," declares Andrea Gastaldello, executive chairman of Wilier Triestina. "This marks an important new beginning, which comes in the wake of our other WorldTour commitment with Astana Qazaqstan since 2020.”
Marc Madiot, general manager of Groupama - FDJ was equally delighted at the announcement of the new sponsor. “I am delighted and honoured to announce today that Wilier Triestina has joined the Groupama-FDJ cycling team family as an Official Partner," explains the Frenchman.
“This is the start of a great adventure with a renowned Italian company that has left its mark on the history of cycling. Their enthusiasm and the quality of their technical and engineering teams immediately echoed the standards and attention we pay every day to the quest for the highest performance.”
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