Demi Vollering pens a sponsorship deal with Nike: "Together, we will make dreams come true"

Demi Vollering has signed a personal sponsorship deal with sportswear giant Nike, the Dutchwoman announced on Sunday. Since Lance Armstrong’s doping case, Nike has been out of the main action in the cycling world, however they still cooperate with selected athletes such as Mark Cavendish and now also Vollering.

"I am proud and grateful to have signed a partnership with Nike. With Nike’s support, I will pursue the dreams and goals I have set for the coming years," Vollering wrote.

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"Furthermore, I am aware of my role within women’s cycling and women’s sports in general, and the opportunities it presents. Together with Nike, I can achieve common goals and effectively spread my message. We want to inspire many people to start moving, and together, we will make dreams come true."

It is not yet clear whether Vollering will compete in Nike gear, or whether the deal will be limited to casual wear, alongside other sponsorship activations.