Alpecin-Deceuninck launch new #MerciPoupou charity campaign and jersey

Cycling
Monday, 15 July 2024 at 14:00
gshv0rtw8aao3so
Alpecin-Deceuninck have had much success over recent years through the current road race world champion Mathieu van der Poel. In honour of the Dutchman's legendary grandfather, the late great Raymond Poulidor, the team have now released another jersey inspired by the former darling of French cycling.
"On this second Tour de France rest day, Alpecin-Deceuninck and Mathieu van der Poel are proud to launch our new #MerciPoupou shirt and 2024 charity campaign!" the team writes on their official social media channels this Monday. "Founded in 2021 and already raised over €300,000, we are here again with a range of new actions as fundraisers for various organisations providing opportunities for children and young adults to engage in sports, recover from injuries and accidents, and to support good causes."
This isn't the first time that Alpecin-Deceuninck have honoured Poulidor either. In both 2021 and 2023, the team wore similar jerseys. As mentioned, a select number of these editions will be auctioned off for charity although if you want one, you'll have to move quickly, as there are a limited number of signed, special edition jerseys available.
"We are producing 50 (referring to the number of Tour de France participations of Raymond Poulidor, both as rider and as Tour de France ambassador) unique jerseys, numbered from 1 to 50 and authentically signed by Mathieu van der Poel. Jersey number 1 is reserved for Mathieu van der Poel. Jersey number 2, along with a few others (see list), will be auctioned via MatchWornShirt. Ten jerseys (41 to 50) will be donated to various organisations and charities to auction themselves, raising funds for their causes," explains the team.
If you would like to support the very honourable cause and place a bid for one of the limited edition jerseys, you can do so using this link!
claps 0visitors 0
1 Comments
User Avatar
Xsoul 15 July 2024 at 14:28+ 2

Since MVDP took his win in world championship last year, I 've asked the team and the canyon bikes whether they would put the rainbow paint bike on the market, because there are millions of fans are willing to pay for it, but the answer is no. I just do not understand, is that really difficult to do so or there is something else? as you can see the pain of frame in canyon webshop, honesty, there are ugly, except you can buy the whole bike with Dt Swiss wheel set while MVDP is still using Shimano C60. In another hand, canyon is always after the super stars and have the unique paint, but they seem to forget that only fans are the really ones who will pay, and I have to say, it is not a respect to fans, what harm will it do if they sell the raibow paint or something more beautiful, fans get what they want, canyon get more money, everyone is happy. Buy now, I have to say marketing is definately the only class they missed in college.

Just in

Popular news

Latest comments