Jos van Emden did not completely disappear from the peloton after hanging up his racing bike, taking on a role of sports director at women's Team Visma | Lease a Bike. And the Dutchman's goal is no less than to ut the ladies' team on the same level as their male teammates, who are considered the best team in the world.
"We want to approach things much more professionally from this year onwards," Van Emden unveils ambitious plans speaking to Rouleur. "That's the job I was assigned, to bring them in line with the men's team. I was given no guidelines, they just said that we want the same approach for the women's team as for the men's team."
