Tour of Britain's former organisers, Sweetspot entered liquidation at the start of this year and despite some heavy financial problems that meant riders from the 2023 edition of Tour of Britain, including
Wout van Aert, hadn't received their prize money, British Cycling assumed control of the race and the female equivalent, the Women's Tour.
“Rod returns to British Cycling with an enormous amount of knowledge and experience, and I know that he is fiercely passionate about helping the races to grow and succeed in the future. We’re looking forward to supporting his development in the role, as part of our commitment to providing opportunities for British talent through our flagship events,” says British Cycling CEO Jon Dutton. “I’m incredibly proud of the work our team has done in a short space of time to progress plans for the events, and we look forward to sharing further details of the Tour of Britain Women route over the coming weeks. It continues to be a real race against time, but we remain excited by the opportunity and overwhelmed by the enthusiasm and support being shown towards the events.”