Pauline Ferrand-Prévot is targeting her fourth World title this weekend at the Gravel World Championships, however that is not the only reason why her name is circling around the peloton, as she may be part of a big new project emerging in the women's field.
The French rider is said to be the first signing for a new women's team that is set to be created by INEOS Grenadiers. Velonews reported that a source claimed the deal with "100 percent done" and this is largely a reveal of a new team being formed.
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No details are yet known about the new project, besides that it is in direct relation with the British team. There is the potential to further add more teams to the international spectrum of women's road racing, amidst a quick rise in popularity and quantity/quality of races.
Ferrand-Prévot is a former World Champion on the road back in 2014, however in the past years she's devoted more into Mountain Biking. Having Tom Pidcock focus on the three main disciplines of cycling in the men's team, and a large restructuring inside the team decided to prioritize young talents, this comes as another move to bolster the INEOS structure.