As
one of the most popular ways to stay active, professional cycling taps into the
highest end of endurance and pushes the top professionals to their limit. But
if you prefer to sit back and watch rather than test yourself on these grueling
courses, you might also be partial to a bet or two.
Today,
we will glide through the Grand Tours as we delve into the best cycling tours
to bet on and how to supplement your viewing with a wager or two.
How sportsbooks fuel
interest in the market
While
professional cycling has an international appeal, the existence of sports
betting markets helps to inject more interest, especially for a casual
audience. In any sports betting market, many analysts will seek out what the
odds are set at to try and get a general idea of how the race could shape up.
Of
course, sportsbooks don’t always get it right, but they are a good measuring
standard for upcoming markets, not just in cycling but throughout the sports
world. As the market is such a competitive environment, different niches within
it help specific platforms rise above the rest – some might home in on the
cycling betting markets, while others focus on the speed of a payout.
The
fastest payout sportsbooks aim to channel into all
types of sports betting markets, including cycling. Although there are other
considerations and factors to weigh up when you sign up for a new sportsbook,
the speed of a payout is often up there as one of the most crucial characteristics
for those looking to find a new platform.
The Grand Tours
Betting
on cycling really boils down to the three Grand Tours – especially if you are a
casual fan. For those who are more ardent and have a much more significant
interest in the sport, there are other races you can find on some prominent
sports betting sites.
Still,
given that betting on cycling is a derivative of an already niche market,
finding any market that caters to anything other than the three main Grand
Tours can be challenging.
Giro
d’Italia
The
Tour of Italy is the first of the Grand Tours on the cycling calendar. For
cycling fans looking at the market, there’s always a keen focus on
the Giro d’Italia. It helps to set the
scene for how the other Grand Tours may play out, and is second only to the
Tour de France as the world’s most important stage race.
Bettors
can access many markets for the Giro d’Italia. Over the last decade, especially
with the rise of mobile betting and in-play markets, these markets have swelled
to include in-play events, each-way betting and accumulator bets that allow
cycling fans to place bets that can include the other two races within the
Grand Tour, too.
Tour de
France
While
this might sound like an obvious choice, the best tour to be on, in our
opinion, is the Tour de France. It’s the most prominent of all the professional
cycling races, and it attracts the largest TV audience. With this audience, it
opens up the potential market to some value.
Now,
this isn’t always the case as the bookies rarely let their guard down, but with
the Tour de France, you can bet on the individual outcome of the race as well
as each stage, often
extensively covered in
the media.
Last
year, the Tour de France was the only Grand Tour with extensive markets, and
this is down to the much larger TV audience than those we see in the other two
Grand Tours. So, while the other races are great markets to bet on, the Tour de
France remains the pick of the bunch.
Vuelta a
España
The
Vuelta a España, or the Tour of Spain, is the third of the three Grand Tour
races. While it might not enjoy the same betting market as the other two Grand
Tour races, it still piques the interests of cycling bettors more than any
other professional race on the calendar.
Again,
the most popular markets for this race include each way bets or outright
winners. The Tour of Spain takes place at a great time of year for sports
bettors, the domestic football leagues in Europe are under way again, and
alongside the two other Grand Tours, it’s one of the most scenic races to watch
on TV. Late August and early September are an excellent time of year for any
betting market, and if you combine it with a little holiday abroad to see one
of the Grand Tours live, I’d strongly recommend the Vuelta a España.
Responsible gambling
As
with any sports betting market, you should only ever bet with money you can
afford to lose, and should never view gambling as a source of income. Suppose
you fall into either of these categories or start spending too much time or
money on betting – in that case, it’s time to log off, speak to somebody from a
problem gambling charity who can assist, and nip the problem in the bud before
it reaches an unmanageable level.
Conclusion
Advertorial: Due
to the scale of professional cycling, it has become a market of interest for
casual sports bettors – the sport doesn’t involve short bursts and markets as
is often the case in popular sports like football or basketball. When we look
at markets like the Tour de France, where you can bet on the individual stages over
several weeks, this opens up the potential market to a range of sports bettors
who might prefer betting over a more extended period, such as cricket bettors
who explore markets on five-day Test matches, or football bettors who combine
accumulator options across the course of the weekend.
While
professional cycling still has a niche market and those who bet on the sport
are passionate, the international sports betting market and the changing
dynamics have helped open this up to a whole new casual market worldwide.
With
this added interest, the number of markets will continue to expand. It’s an
intriguing time to be a part of it, and it’ll be fascinating to see if some of
these markets are rolled out to the smaller events on the calendar over the
next few years.