A new version of zondacrypto’s
television campaign has launched, featuring Katarzyna Niewiadoma, a standout
cyclist from the Canyon//SRAM zondacrypto team. As the leading cryptocurrency
exchange in Central and Eastern Europe (CEE), zondacrypto has not only secured
a three-year contract as a co-title sponsor of the top German women’s cycling
team but has also made a strong bet on the Polish Tour de France Femmes
champion as its ambassador. This partnership further cements zondacrypto’s
dominance in the CEE crypto market.
Former
Italian European champion Giorgio Chiellini, Polish goalkeeper of FC Barcelona
Wojciech Szczęsny, and now Katarzyna Niewiadoma, currently the best Polish
cyclist and winner of last year's Tour de France Femmes – all of these
world-class athletes are part of zondacrypto-powered elite lineup. By backing
international champions, zondacrypto
continues to strengthen its presence in the global sports scene and solidify
its position in the Central and Eastern European crypto market.
The
latest TV spot featuring Katarzyna Niewiadoma showcases her cycling with
intense focus and determination as she powers ahead of her competitors. The
campaign highlights a special promotion for new zondacrypto users, where anyone
who registers and verifies their identity on the exchange, can receive the
equivalent of $10 in cryptocurrency. The registration can be done easily either
via website or zondacrypto 2.0 app.
An all-star lineup with zondacrypto
“We aim to partner with the best.
Achievements in sports are one thing, but embracing innovation is just as
important. Our three-year co-title sponsorship of the leading German women’s
cycling team and our partnership with Katarzyna Niewiadoma mark significant
milestones. Katarzyna, a true legend of Polish cycling, made history with her
victory at last year’s Tour de France Femmes. We are incredibly proud to
support her and believe this partnership aligns perfectly with zondacrypto’s
commitment to excellence. This cooperation stands alongside our partnerships
with athletes like Giorgio Chiellini and Wojciech Szczęsny, reaffirming our
dedication to supporting top performers across various disciplines,” said Przemysław Kral, CEO of
zondacrypto.
As a leading cryptocurrency exchange
in the CEE region, zondacrypto has also deepened its ties to the cycling world
through partnerships with prestigious events such as the Giro d’Italia
(including Il Lombardia and the women’s edition) and the Tour de Pologne. This
dedication to cycling was further reinforced with the announcement of a
three-year co-sponsorship of the Canyon//SRAM zondacrypto team, unveiled at a
special conference in Monaco attended by Katarzyna Niewiadoma and other team
representatives.
From the court to the ice: sports as a unifying passion
zondacrypto is committed to
expanding its presence in the world of sports. Beyond its investment in
cycling, the company has forged strategic partnerships with AS Monaco Basket,
a top Euroleague team, and HC Davos, a 31-time Swiss ice hockey
champion. Taking its dedication a step further, zondacrypto will be the
official sponsor of the Davos ice hockey arena for the next five years,
renaming it the zondacrypto Arena.
Education through sport
“At zondacrypto, we are committed to our educational mission. We aim to
break down stereotypes about cryptocurrencies while providing essential
financial knowledge. By using the universal language of sports, we can
effectively communicate this message to key audiences, both locally and
globally,” concluded Przemysław Kral.
Check out the latest zondacrypto
commercial starring Kasia Niewiadoma
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