"The racing scene in the US is drowning or at best its nose is over the water. Hopefully, this brings out the exposure but it does take a few years because it doesn’t happen immediately," Horner continues, referencing the troubled relationship the US has with cycling following the much-publicised dramas of the likes of Lance Armstrong and Floyd Landis.
"It gives the US that ability to look at
Sepp Kuss winning and it just highlights the stuff I’ve said in that we’ve got these talented riders, it’s just that they happen to ride for Jumbo and UAE," Horner continues. "I think that Sepp Kuss is an amazing ambassador for the sport on the US side. His character is just such a joy to watch, with how he dedicates his success to the team, and it’s really remarkable how he races. I was so upset with the way Jumbo were treating him because throughout my career it was always about your team winning and sharing wins. It hit a spot on the heart when his teammates were attacking him but I love that Sepp is winning. He’s a fantastic guy."