It started innocently enough. The group had discovered a café in Torhout offering unlimited pancakes and a coffee for €5.50. For most customers, that deal was safe. Three pancakes, maybe five at a push, and the owner would still come out ahead.
Professional cyclists, however, do not think like most customers.
Seventeen pancakes and counting
“In the beginning, it was Victor’s idea,” Declercq explained. “We said, ‘We’re going there.’”
The café owner had not factored in the caloric demands, or competitive instincts, of a group of elite endurance athletes. The pancakes were large, Declercq stressed, not dainty café portions. “Most people would eat three to five. With that, he could make his money back,” he said.
Campenaerts did not stop at five. “I think Victor put away seventeen or nineteen pancakes,” Declercq revealed. “Financially, it probably wasn’t the best day of that man’s life.”
The number alone is absurd. Even in a sport where riders routinely burn thousands of calories in a single training ride, seventeen full-sized pancakes in one sitting pushes into the realm of folklore.
Campenaerts is currently riding for Visma in Andalucia
Everything becomes competitive
The episode did not remain a one-off. A year later, the unofficial “World Championship Pancake Eating” was staged again. By then, the group had decided it might be wise not to return to the same café. “We didn’t dare go back,” Declercq admitted. The second edition was hosted at Van Lerberghe’s house, coinciding with his birthday.
And, true to cycling culture, it was no longer just about eating. It was about winning. “The first time I wasn’t that good,” Declercq said. “But the year after, I made the podium with fifteen. With us, everything has to be competitive.”
That line perhaps explains more than the pancake count itself. Campenaerts’ 17 – or possibly 19 – was not merely hunger. It was the same mentality that drives riders to chase marginal gains, repeat intervals deep into fatigue, or attack when logic suggests restraint.
For Declercq and his friends, the “World Championship” may have been tongue-in-cheek. But the instinct underneath it was not.
Campenaerts has long been known as one of the peloton’s most obsessive trainers, a rider willing to experiment, endure and stretch limits in pursuit of performance. In Torhout, that instinct simply found a different outlet.
The café owner might not have anticipated it. But anyone who has watched Campenaerts race probably should have.