Alpecin-Deceuninck unveil stunning special jersey for 2024 Tour de France
CyclingTuesday, 25 June 2024 at 16:30
As is becoming a growing trend in the modern peloton, teams are unveiling specially designed, one-off jerseys for the Tour de France. The latest team to do so for the 2024 edition are Alpecin-Deceuninck.
Having been riding for much of the 2024 season in a double denim style outfit, for the upcoming Tour de France, the likes of Mathieu van der Poel and Jasper Philipsen will be seen in a very sharp, sleek and stunning dark grey version of the kit. "Time for Dark Denim, time for Grey Attack!" the team write via their official Instagram account.
"To support the Europe-wide media campaign of our partner Alpecin_de featuring their Alpecin Grey Attack shampoo, we switch to Dark Denim for this year’s Tour de France!" the post continues. "While our riders are constantly fighting the time and never giving up, this campaign and related kit, symbolise the fight against one of the most visible signs of ageing – grey hair. World champion Mathieu van der Poel will be featured in the Dark Denim kit during both time trials, our other seven riders will wear it for three weeks."
Take a look at the kit for yourself down below and let us know your thoughts on the design!
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- I counted 16 riders under 24 out of 43 that started. Once was only 16 ! Two of the top riders are Zoe and Schreiber and both under 23 yet that have done 50 min races in the past with the elites so I think it's just bad clock management. Let them race 50 freakin' minutes! One more lap could have made a big dffierence most times in the podium and winner.frieders319-11-2024
- He needs to finish out his contract and then go hit MTB and Cross/Gravel really hard, that's where his heart is.awp18-11-2024
- Pidcock is starting to sound like Froome now.Sweep18-11-2024
- I think this was because there were junior women in the race. If a race has junior women am pretty sure it has to be less than 45 minutes. I believe a rule is coming in for next season that will fine organisers that don't put on a junior women's race a fine equivalent to the prize money. So fingers crossed we should see more longer elite and junior women's races from next season.NorrisHippocampe18-11-2024
- Of course he CAN. Big salary in cycling is not when you win but when they talk about you (and your team / sponsors). For every news about Jonas, MVdP or Wout there are 10 times more(!) news about Pidcock (like everyday for last 2 months?). Since cycling is advertising sport not competitive sport (in terms of from money comes from) Pidcock is winner and GOAT - change my mind. ;-)averagecyclist18-11-2024
- Why do the women CXs keep getting short changed with the length of theor races? They could have easily done another lap to put them at 50 minutes which is their time limit. Yet another CX race where they fail to reach this when they had a chance to. Come on ... the math isn't that hard to figure out lap times and divide into 50 min!frieders318-11-2024
- All pro cyclists are massively underpaid! The amount of riding and physical exertion they put their bodies through is crazy compared to other sports. I can't think of any other sport where you are physically active at a very high level of power output for hours on end each day.Pogboom17-11-2024
- When I was working for Starkist/Heinz my manager quit. So the next week my group was put under another manager. During our first meeting he asked if there was anything we needed to tell him. I said that I would be out the following week on vacation. He said "I don't know if I can let you go on vacation". I replied, "You can't tell if I can go. You can only tell me if I can come back".Sweep17-11-2024
- :-)Sweep17-11-2024
- What a mess there :-)
DareDevil17-11-2024