"Incredibly lucky to have someone like Tadej" - Organiser of Pogi Challenge wants celebration of all things Pogacar to become annual tradition in Slovenia
Cycling
The organiser of the Pogi Challenge, a new end-of-season cycling event held in Slovenia, says the team behind it is already working to turn the race into an annual tradition — one built around the local roots and international stature of world champion Tadej Pogacar.
“We were incredibly lucky to have someone like Tadej,” said Tevž Ribič, the event’s project leader, in quotes collected by Siol.net. “Just mentioning his name was enough for everything to take off.”
Held in Pogacar’s home village of Komenda on Sunday afternoon, the event drew 1,189 riders from 36 countries, with around 40% of participants coming from abroad. The format saw all riders start together, with Pogacar — fresh off his fifth consecutive win at Il Lombardia the day prior — setting off from the back, minutes later attempting to chase them down before the summit.
While Pogacar recorded the day’s fastest time on the 11 km climb and managed to catch 1,188 riders, he ultimately fell one short of reeling in the entire field, with British hill climb specialist Andrew Feather holding him off to take the win.
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Event born from a local idea, with global interest
The concept was first proposed at the start of the year by Simon Rožnik, director of Slovenian sports agency Extrem, with the goal of building something distinctive around Pogacar’s success and connection to his local community.
“Simon had wanted to organise something special for Tadej and his family for a while,” said Ribič. “When we first presented the idea to the Pogacar family, they were extremely positive. That’s when we started developing it seriously — in January.”
The course itself was significant. The road from Komenda to Krvavec is familiar terrain for Pogacar, and was the site of his first-ever victory as a young rider. It remains part of his regular training routes when he returns to Slovenia. But despite that personal connection, the scale of the event quickly exceeded local boundaries. “It shows how strong Tadej’s name is internationally,” said Ribič. “This wasn’t just a domestic race — we had riders coming in from all over the world.”
Execution and logistics on a new scale
The team behind the Pogi Challenge was tasked with organising what Ribič described as the biggest project they’ve ever delivered. Approximately 150 people were involved in running the event, including a large team of volunteers and logistical support from the Pogi Team.
Despite challenging conditions in the lead-up — including an early snowfall at altitude — the weather cleared in time. According to Ribič, the decision to press ahead with outdoor infrastructure was made in part on optimism. “I believed the snow would melt, and that the sun would come out — and it did,” he said. “Krvavec is unpredictable. On the Wednesday before the race, it was 20 degrees and sunny. By the weekend, everything had flipped. But in the end, we had no injuries, no need for medical help, and the entire race ran smoothly. We couldn’t have asked for more.”
The atmosphere on the day extended beyond the ride itself. Slovenian rock band Siddharta performed at the finish line, and roadside crowds turned out in large numbers to support both amateurs and professionals on the climb.
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Looking ahead: “We want this to be a tradition”
With the inaugural edition completed, attention has already turned to the event’s long-term future. According to Ribič, the team hopes the Pogi Challenge can return in 2026 and beyond, potentially becoming a fixture on the post-season calendar.
“We’d like to make it a traditional event,” he told Siol. “The idea is to create something where Tadej can feel relaxed — not something driven by time trials or performance metrics. This is about cycling as a celebration, for fans and riders alike.”
The event comes at the end of a historic season for Pogacar, who in 2025 became the first rider in history to finish on the podium of all five Monuments in the same year, while also defending his Tour de France and world titles. But for the organisers, the Pogi Challenge was about more than results. “It’s a format that puts the spectators and community first,” Ribič said. “That’s what we hope to keep building — something sustainable, meaningful, and open to everyone.”
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Kieran WoodDeputy Editor-in-Chief
Kieran Wood is a sports journalist based in Wales and has been active in journalism since 2022. He regularly contributes to DartsNews.com and CyclingUpToDate.com, where he covers professional cycling and darts. In cycling, his work includes liveblogs from major races, including the Tour de France, the Giro d’Italia, and La Vuelta a España, alongside race reports and analysis. He has also conducted interviews with professional riders.
His reporting spans the full racing calendar, from one-day classics to stage races, with a focus on accurate, real-time coverage and clear contextual analysis. For statistics, results, and historical context, he regularly uses resources such as ProCyclingStats. To support reporting on rider activity and training context where relevant, he also references Strava.
In his work, Kieran places strong emphasis on careful sourcing, editorial accuracy, and updating articles as new, verified information becomes available.
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- It would be great if the World Champion's jersey could be rotated among McNulty, Simmons, and Jorgenson. They threaded the needle perfectly. If each hadn't done exactly what he did, exactly when he did it, the race would have gone to one of the more heralded superstars. That said, how nice that this humble and hardworking guy gets his moment in the sun.
MarkFour07-11-2026 - This is a really interesting idea, which, if well prepared could even be very successful. Very little money needs to be involved for a first season and any success could lead to rapid interest from sponsors.Jumpyjohn07-11-2026
- Hmmm, you seem to have a very convenient black and white view of things. Perhaps you haven’t been around much to discover how complex problems can become over time with people who know how to control, manipulate (or worse) others so gradually or subtly that you arrive at an irresolvable situation before you realise. This is how many inconveniences get introduced to the young, naïve, passionate or “desperate”, knowing they are not armed, protected or strong enough to defend themselves once it’s too late. Why do you think omerta culture is so widespread, why do you think so many people continue to go through so many awful things in life that others can’t understand anyone getting into? Life may be far more jolly for you but you would do well to understand (or reflect more on) the real world to refrain from being so quick to criticise those in a hard spot that may have genuine reason for speaking out.Jumpyjohn07-11-2026
- Seriously do you think when somebody gets into a serious accident, the ambulance is called by the hurt person?🤦 there is always a buddy system in place for a risky job. police , firefighters etc so that if someone gets hurt, the other call that in.abstractengineer07-11-2026
- I get the point totally. We live in the snowflake society where some riders forget they are getting paid to ride and get results. When they have a few issues they try to look outside of the real issue instead of themselves. It odd so many of the team are making no complaints and getting on with their job. If you do not like what you do find another job simples. Tough love as my mum would say.paultryan200207-11-2026
- many people advise him to grow slowly and rather do giro and/or vuelta instead of tdf. but i can totally understand that he is not satisfied with taking over once pogi declines, but instead beat him in his prime. so if he goes for tdf again, i‘m all for it. let‘s hope that pogi recovers soon!Ketterechts07-11-2026
- So gracious to offer something no-one would be prepared to pay for. The Giro is not the Tour and doesn’t command the same interest or attract the same “elite” (those willing to pay to be a part of something they consider has ego boosting potential). Roadside viewing will always largely remain free for everyone outside circuits. Introduction of a symbolic entrance to mountain climbs is worthy of exploration. Asking 1-2€ isn’t going to repulse real fans (most will spend 50-100€ on their outing that day all things included) but will prevent a portion of the total knobhead thrillseekers who will join in any large gathering as long as it’s free, just because they’re attracted to crowds, without which it it difficult for them to work up their anti-social behaviour.Jumpyjohn07-11-2026
- How is radio going to help when someone went over a cliff or bridge or off the roadside into a forest unnoticed and is laying there unconscious?Jumpyjohn07-11-2026
- Yep, next we’ll be accusing F1 drivers of avoiding Le Mans.Jumpyjohn07-11-2026
- But on what is that opinion based? Are you holding him to a different standard than others? Are you saying he should do learn to like something he doesn’t Are you saying he hasn’t achieved enough Are you saying he pretends to be better than his results? It’s actually a really strange opinion to oust if you consider it objectively or rationally. Try applying it to others or yourself by asking if not EVERYONE should then be doing more? Nobody in athletics or swimming gets criticism for not expanding their repertoire when a rival or someone else does. In fact, most who move to another event get accused of running from their rival. Opinions are boring, the reasons behind them are what count.Jumpyjohn07-11-2026
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