Volkswagen revealed to be one of the driving forces behind Lease a Bike's sponsorship alongside Visma
Cycling
With Jumbo-Visma no more and the team becoming Team Visma | Lease a Bike in 2024, research has been done into the behind-the-scenes of the new setup and it's been revealed that car manufacturer Volkswagen are one of the driving forces.
Research done by Wielerflits has revealed that Volkswagen Financial Services have recently acquired a 49% stake in bicycle leasing subsidiary Bike Mobility Services of Pon Holdings. “Our partnership with Pon is another important step in our development into a broadly oriented provider of mobility services and thus supports the strategic goals of the Volkswagen Group,” said Christian Dahlheim, Chairman of the Board of Directors of Volkswagen Financial Services AG. “We are committed to fully leveraging the strengths of our position in the automotive industry and as the world's leading bicycle company.”
Pon Holdings, the company behind Lease a Bike's securing of such a large, long-term investor as Volkswagen will surely only benefit Richard Plugge's team as they look to continue their dominance from 2023, a year in which they made cycling history by winning all three Grand Tours.
“Through the collaboration with Pon, Volkswagen FS wants to become Europe's largest party in the bicycle industry,” Dahlheim emphasizes in conclusion. Positive soundbites to here for fans of the team that boasts stars like Wout van Aert, Jonas Vingegaard and Sepp Kuss among others.
Kieran WoodDeputy Editor-in-Chief
Kieran Wood is a sports journalist based in Wales and has been active in journalism since 2022. He regularly contributes to DartsNews.com and CyclingUpToDate.com, where he covers professional cycling and darts. In cycling, his work includes liveblogs from major races, including the Tour de France, the Giro d’Italia, and La Vuelta a España, alongside race reports and analysis. He has also conducted interviews with professional riders.
His reporting spans the full racing calendar, from one-day classics to stage races, with a focus on accurate, real-time coverage and clear contextual analysis. For statistics, results, and historical context, he regularly uses resources such as ProCyclingStats. To support reporting on rider activity and training context where relevant, he also references Strava.
In his work, Kieran places strong emphasis on careful sourcing, editorial accuracy, and updating articles as new, verified information becomes available.
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- Yeah, unreal.
parisbound0008-11-2026 - there needs to be space in life for pointless comments!Ketterechts08-11-2026
- That is a very lazy way of putting it but so far on this website it seems like everyone is happy to look at everything lazily, even things that annoy them intensely. All they want to do is state their feeling and position but ask most to analyse a problem or come up with solutions or improvements and you’re stunned by silence. Nobody even really knows how this all happens. It’s very simple and quick to just say the UCI did it but I bet you they didn’t, I bet you not more than 2 people were involved, more likely just 1. The UCI may be ultimately responsible but it is not their decision, this is about hierarchy, power and delegation. The fact that protest is possible also means it isn’t over and that MORE people could get involved for a thorough review which could throw up anything. It is highly likely it was a sole commissar who decided and has that power in a first round. Therein might lie the problem the UCI has to consider, is it acceptable to give so much authority to one single person when it is quite possible for them to have a natural bias or be too easily susceptible to imposed bias. Who is to say an individual in this position isn’t susceptible to collaboration with outside players with interests in the results, nations, families, teams, betting companies, etc. On the one hand we have sports where these problems have been worked on way more to reduce such problems, on the other hand we have sports with far stricter and more draconian rules not even concerning safety or obstruction that nobody really questions like false starts or stepping out of lane or zones in athletics. If cycling hastowork on itself, it would be good if protagonists (all kinds) would start doing a little more than just moaning over outcomes.Jumpyjohn08-11-2026
- Yes, so why not make comments less pointless?Jumpyjohn08-11-2026
- What a race! I didn't expect Vanthourenhout to collapse like that, and Wyseure did take the fight to Nys, but there was no doubt at the end. I also wonder what Aubin Sparfel would be capable of were he to race in the elites now. In the U23 ranks he is making good work of Giel Lejeune, who himself is among the better riders in the elites, and a top 10 contender in the big races (3rd at Kleebergcross, 8th at Berencross and 5th at Heerderstrand). In the French Cup, Sparfel is significantly better than Romain Debord (8th at Koppenbergcross and 10th at the Euros) and Rémi Lelandais (12th at Koppenbergcross and 19th at the Euros).
Rafionain-Glas08-11-2026 - There really was nothing in it. Schreiber was so much faster, and Brand was fighting to stay in the wheel in the sprint. Schreiber did move a bit, but to say she closed the door doesn't make sense because Brand couldn't enter it anyway, abd she wasn't impeded.Rafionain-Glas08-11-2026
- He should have been allowed to go to Movistar. Right now both arent a good fit for each other and are just wasting each other's time and effortabstractengineer08-11-2026
- Thibau Nys does exactly what Iserbyt is calling forRafionain-Glas08-11-2026
- i did not see it. was the relegation justified or an overly hard decision? and don‘t cross riders deviate from straight lines all the time? bumping into each others when they cut corners, etc … why being more strict with the rules on the finish sprint?Ketterechts08-11-2026
- seems like we are advertising the website with pointless comments…Ketterechts08-11-2026
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Best Dutch cycling team of the year! 🇳🇱🏆 #wielergala2023
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