
French sports brand Decathlon becomes the new main sponsor of the AG2R team. A move that was expected already for several months, today the team had it's official presentation and will become Decathlon AG2R La Mondiale Team into 2024.
Citroën removes itself as a team sponsor after several years and the team returns to it's purely French roots. Decathlon is a French sporting goods retailer with international recognition and becomes the title sponsor of the team, which is assumed to keep a similar budget.
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The team sees the departure of Greg van Avermaet this winter as he retires from pro cycling but with the budget that was now available, the team has signed Tour de France breakthrough Victor Lafay - although this has not yet been officially announced.
The team also leaves it's BMC bikes and makes the move over to use Van Rysel bikes, a direct partner of Decathlon.
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A founding contributor to CyclingUpToDate since its launch in January 2022, Ruben Silva has played a central role in shaping the site’s editorial direction and long-term growth. Before joining the project, he built his experience through independent blogging at Echelons Hub and by producing race previews for Ciclismo Internacional, developing a strong analytical voice rooted in daily engagement with professional cycling.
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@Decathlon will become the co-namer of the AG2R LA MONDIALE cycling teams from January 1st, 2024. Our riders will count on the expertise and know-how of @van_rysel, the performance road bike brand of the DECATHLON group, which will equip them with bikes, helmets, and glasses
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