UAE Team Emirates - XRG are the top team in the cycling world at the moment and over the past few years the team's quality and exposure has made it a top tier priority for cycling brands to partner with. The likes of Colnago and MyWoosh already get tremendous benefits out of it, now Fizik has entered the market as the team confirms the news that were predicted one month ago.
The Emirati team used to ride the Prologo brand saddles but into 2025 this will change. Fizik, another of the sport's top brands, comes into the project and will be providing the team with the option of racing in a 3D-printed saddle, which is priced at around €500 - being completely personalized to it's riders.
However this is not something that was only decided recently and is not something that had been kept a tight secret either. Recently at the team's training camp, CyclingUpToDate got a close look at Pogacar's new Colnago Y1R and a very distinct feature was exactly it's beehive-shaped saddle from Fizik. The change of sponsors has now been finally confirmed.
Happy New Year from everyone at UAE Team Emirates - XRG! 🎉
— @UAE-TeamEmirates (@TeamEmiratesUAE) December 31, 2024
✨ 2025 ✨ #WeAreUAE pic.twitter.com/yB2LgIsCDm