
The Tour de France, one of the most prestigious sporting events in the world of cycling, has once again captured the attention of Spanish viewers this year. With an average audience of 940,200 viewers in the first 15 stages broadcast by TVE, it has achieved the best figure since the 2017 Tour de France, the last one in which the iconic cyclist Alberto Contador participated.
This increase in viewership is largely attributed to the exciting duel between the talented riders Jonas Vingegaard and Tadej Pogacar, as well as the outstanding performance of Spanish cyclist Carlos Rodriguez. In addition, the fact that the race started in the Basque Country may have had a positive influence on the interest generated among the Spanish public.
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The duel between Jonas Vingegaard and Tadej Pogacar has been one of the main attractions of this Tour de France. Both riders have shown an exceptional level in the stages contested so far, maintaining a fierce competition for the leadership of the general classification;
The battle of these two talented riders has kept Spanish audiences on tenterhooks, who have found in the Tour de France 2023 a reason to get excited again after Alberto Contador's retirement. The last time TVE's audience registered such high figures was in 2017, when Contador took part in his last Tour before hanging up his bike. The legacy left by this iconic Spanish cyclist has left an indelible mark on cycling fans in Spain, and now they have found in Vingegaard and Pogacar two new protagonists capable of awakening that passion.
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The excellent performance of the young Spanish cyclist Carlos Rodríguez, who has excelled in several stages of the Tour de France, cannot be overlooked. At 21 years of age, Rodríguez has positioned himself as one of the brightest promises of Spanish cycling. His courage and skills in the mountains have allowed him to rub shoulders with the best riders in the peloton and obtain good results. Rodríguez's performance has been key in capturing the attention of the Spanish public and increasing the excitement in each stage.
In addition to the exciting duels and the performance of the cyclists, we cannot ignore the importance of the Tour de France 2023 having started in the Basque Country. This Spanish region, renowned for its fervor and passion for cycling, has enthusiastically welcomed the start of the race. The festive atmosphere, the beauty of the Basque landscapes and the fervor of the local fans have contributed to create a unique atmosphere that has transcended the television screens and has infected the interest of spectators from all over the country.
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Juan LarraCycling Journalist
Juan Larra is a writer for Cyclinguptodate and editor-in-chief of Ciclismoaldia, where he has played a central role since its inception. Under his leadership, the website has become a trusted source for professional cycling coverage, offering in-depth analysis, news, and feature stories.
A sports journalist with over 20 years of experience, Juan earned his degree in Journalism from the University of Seville in 2007. He began his career covering a wide range of sports—including football, basketball, Formula 1, MotoGP, tennis, and cycling—for platforms such as the official La Liga app, Vodafone and Movistar websites, NBA Blogdebasket, and Cadena Cope, honing his skills in writing and editorial management.
In addition to his work at Ciclismoaldia, Juan contributes to Cyclinguptodate and serves as editor-in-chief for the tennis-focused site Tenisaldia. Throughout his career, he has conducted exclusive interviews with cyclists and sports figures, provided detailed analysis of competitions ranging from local Spanish races to major international events, and acted as a special correspondent at prestigious races including Paris-Roubaix, the Tour de France, and the Vuelta a España.
Juan’s combination of experience, expertise, and direct access to athletes has established him—and the platforms he leads—as authoritative voices in professional cycling.
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- lol yeahmij08-11-2026
- I know, their headlines can be so misleading. Pidcock had a great season with 5 wins. and some solid 2nds. no reason to take away from that with a fake headline.mij08-11-2026
- You can clearly see the the posture change from slightly sitting to again out of the saddle while changing of gears in the video of the sprintabstractengineer08-11-2026
- He has already beaten Pogi twice in the TDF. the achievement is over. He cannot beat Pogi now and he only has a few years left at the top. Win Giro and compete in the TDF, maximise palmares.abstractengineer08-11-2026
- Just looked again at the photo. Yeah I stand by that. If MS had fallen over in Brands direction I don’t even think she would have hit her. You must be a UCI race commissioner. I’ll be sure to check my sock height should I ever see you on a ride. Looks like everyone else on here sees what I see.mij08-11-2026
- I said looking at the photo it doesn’t appear she deviated. Chill out, not stating my word is the final judgement. Just commenting that based on the photo I don’t see it. And BTW the Dutch coach even said she didn’t impede her.mij08-11-2026
- Blah Blah Blah !frieders308-11-2026
- MS said she was changing gears so that caused her slight deviation. Nothing was intentional.frieders308-11-2026
- How can you use a photo post incident to judge the incident itself (which is not hard to find if you’re prepared to invest the same amount of time in searching as writing that comment? It’s harsh but technically right even though this or worse is not always sanctioned in every race. The two things that went against MS (who unfortunately for her would still have won without making her mistake) are that it was not a bunch sprint where there could have been an overlooked incident or mitigating circumstances explaining a deviation. Everything was focused on just those 2, Schreiber was riding beautifully balanced which made her sudden deviation look unnatural stroke as if it could have been in some part intentional whilst she was slowly drifting ever closer towards the barrier to a point that would have reached obstruction level. In her defence, it might have been the realisation she was heading towards that that made her react suddenly and caused the deviation involuntarily. In any case, congratulations to her for the ride of her life, in people’s minds she will be credited for it.Jumpyjohn07-11-2026
- Good boy Obviously doesn’t need that much help dealing with pressure, as some have suggested. Wiser (and humbler) than many far further along their careers. About offering him the moon, recently someone came up with an explanation of the downfall of a football great (either referring to Maradona or Portuguese Ronaldo) saying it was kind of normal after coming back from the moon, except that others, including some who actually did go to the moon like Armstrong (Neil in case anyone is too switched off to realise) didn’t go through any of the same motions after coming back. A lot of how you deal with situations has less to do with the situation than with your character.Jumpyjohn07-11-2026
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En España, la audiencia media en TVE de las 15 primeras etapas (940.200 espectadores) es la mejor desde el Tour de Francia 2017, el último de Alberto Contador.
📈#audiences #TDF2023 🔥 Près de 38 millions de Français ont regardé @LeTour depuis le grand départ à Bilbao sur les antennes @Francetele 🥇Meilleure couverture depuis 2006 📍Jusqu’à 8,7M de tvsp à l’arrivée hier à @Saint_Gervais, record d’audience historique !
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