Industry expert Jonathon Harker, the Editor of Cycling Industry News publication, has said the news that Wiggle Chain Reaction Cycles (WiggleCRC) has entered administration could have a huge impact on the bike trade.
Given that WiggleCRC works with a very large proportion of bike brands, Harker is concerned that many of Wiggle's suppliers may struggle. "There are potentially a lot of unpaid bills, which will hit the finances and liquidity of most cycle industry suppliers," says Harker. "That's a serious concern."
Additionally, Harker is concerned that WiggleCRC will be forced to sell its £78m of inventory at bargain prices. "Great for consumers in the short term," says Harker, "but a real problem for an industry which is struggling to cope with huge overstocks. That's a situation everyone in the trade will want to avoid."
No one knows what fate lies ahead for WiggleCRC. A statement from the administrators this afternoon indicated that they were preparing to sell the company on, but nothing is certain. If Wiggle were to close up shop, Harker says this would leave "a large gap to fill" and one that other big players would leap to fill. Interestingly, Harker notes that along with the likes of Halfords and Evans Cycles, "local bike shops will also be hoping for some longer-term uplift."
Ondrej ZhasilCycling Journalist
Ondřej Zhasil is a cycling journalist at CyclingUpToDate and has been part of the team since 2023. He is based in Ostrava, the third-largest city in the Czech Republic, and covers professional cycling across the main UCI competitions, including the Tour de France, the Giro d’Italia, and La Vuelta a España. A key focus of his work is startlist analysis and pre-race coverage, where he examines team selections, rider line-ups, and tactical scenarios ahead of major events.
Alongside WorldTour coverage, Ondřej has developed specific expertise in junior cycling and in racing across East Asia, including competitions in China and Japan. He also maintains a broad working knowledge of other disciplines and levels, including cyclocross, while continuing to expand his understanding of mountain bike racing.
Ondřej holds a bachelor’s degree in Mathematics and Physics, which supports his analytical, data-driven approach to performance and race analysis. In his reporting, he regularly uses ProCyclingStats for results, statistics, and historical context. He places strong emphasis on careful sourcing, editorial accuracy, and updating articles promptly when new, verified information becomes available.
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